22 JULY 2016
written by Mike
In the penultimate episode of my miniseries Casefile: Making a Podcast, I want to talk to you about the importance of using templates and structure.
When I worked in a movie studio, guidelines and rules were very strict.
It makes sense. You are sending mixes to archives, cinemas, broadcasters. People on the receiving end need understand the session quickly. Working to the same conventions solves that.
The idea of templating and structure stuck with me, and I follow it with every project. Casefile is no different.
Especially with on-going projects like podcasts, you need consistency; you need some rules.
I know, I know. It should be a creative process too!
And it is. However when it comes to technicalities such as routing, naming, even colors, having a structure in place helps you to focus on creative and fun parts of the projects.
And it gives you a peace of mind.
Casefile started as a hobby project, a true crime podcast with a focus on lesser known cases. It quickly grew in popularity and notoriety. At an early stage, I joined the podcast and helped with production and music composition. Soon the downloads reached more than million a month, all by word of mouth and no paid advertisement. The show grew, and the team expanded. Alex, producer and publisher from Paragon Collective and Andrew Joslyn, incredibly talented composer who worked with bands such as Macklemore joined to take the show to new heights. With every episode, fanbase grows, and Casefile becomes a top true crime podcast to follow.
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